What to expect
What is the hybrid publishing model?
01
Less stressful than self-publishing, easier than traditional publishing.
Only 2% of writers who submit their work to a traditional publishing house get noticed, and brick-and-mortar sales account for less that 10-20% of an author's books sales. Plus, did you know that 20% of books sold to a store like B&N by a traditional publisher are returned and charged against the author's account? This is crazy.
As for self-publishing - this route isn't totally nebulous to a driven author, but without proper guidance for development, editing, and design, most authors end up putting their heart on their sleeve yet end up with a DIY-looking, less-than-excellent book that undermines all their hard work. (The consumer decides that, it's not just our opinion!)
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Hybrid publishing bridges the gap between traditional publishing services and self-publishing control, lending the author expert guidance along the way from development through to distribution, while holding an open & collaborative team-mindset toward the author. You're left with an industry-excellent product, and then we help launch you - a satisfied, equipped, supported & happy author.
03
It means more royalties for you than with traditional publishing.
Not only is the publishing process collaborative and fun, but you also make more money with our hybrid deal than you would at a traditional publisher. Sure, if you self-published you would keep 100% of your royalties (after your distribution takes their cut,) but with what we bring to the table from setting you up, creating your book, representing you as a Geus Publishing Group author, and managing your royalties into the future, it means you keep the most money with us. While a traditional publishing deal offers the author 10-15% of net royalties, we offer our authors up to 65-70% of net royalties. We believe authors deserve to thrive.
02
A collaborative experience.
With hybrid publishing, we believe that the writer is the expert on their book & subject-matter, while we are the expert in the publishing, creating & formatting your product. We strive to work collaboratively with our authors, guiding them into understanding how an excellent book is made and making decisions together (as much as this is possible.) As the publisher, we do make the final decision where opinions diverge, but through the process of coaching, talking with and equipping our authors, disagreement is rarely the case. We enjoy investing in the creative process with you in order to discover the best iteration of your book so you can reach your target audience with the most pizzazz, with the best price-point, and with the best manuscript and design possible.
04
You invest in you, no matter which path you take.
In order to even be considered for publishing at a traditional publisher, you will need to hire a literary agent. Then, before submitting your manuscript, you would need to invest in professional editing services to ensure your manuscript is above par to increase your chances of being in the 2% of millions of writers to get noticed. All of that means money out of your pocket, before you even have a book in your hand or even a deal on the table. With self-publishing, (if you're smart) you'll hire a professional editor to work on your manuscript developmentally as well as technically (grammar, writing style, and proofreading.) You'll also hire someone to help with your front and back cover design, as well as inside layout and formatting. All of that means money out of your pocket.
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You will invest in you, no matter which path you take. The hybrid model we offers combines the best of the professional help (editing, design & distribution) while keeping the process author-friendly from start to finish.
05
You get to be part of our family of authors, and we love that.
We are a boutique publisher, which means we handpick who we work with. We take pride in our authors and treat them as part of the Geus Publishing Group family. Our logo will mark your book, which is something special to us. Your work will get promoted to our network and we make sure all your questions are answered along the way as well as afterwards as it pertains to getting you paid and discovered. We send quarterly sales reports and royalty payouts to our authors, and are never too busy to respond to your emails.
06
Our stance on the use of AI
We are in the business of publishing unique and stand-out work with the core belief that each authors' authenticity and God-given voice has the potential to change the world. With this in mind, we do not favor the use of AI whatsoever when it comes to content creation, story generation, image creation, etc. We do not use AI-generated material, however, we do utilize intelligent tools that assist our creative team's design-making efforts when it comes to creating layouts and editing images for covers, interior book designs and more. With AI's source material still under review by the authorities as to it's lawfulness in drawing it's database of skills and data from private intellectual property owners, we are uncomfortable utilizing any AI generated material and will not publish any author who has submitted work created with the help of AI.